Yintimates – Where comfort meets natural beauty
Yin, the founder and couturier of Yintimates, grew up among artisans of her family’s lingerie business, Yin endeavours to create her own intimates brand with the Asian women in mind. The brand encourages self-esteem through their pieces, embolden the smaller breasts to set their own rules, to look and feel great in all situations.
The idea of the logo derived from the initial of the brand and also the founder's name – the alphabet 'Y'.
It was formed by collocating 2 semi-arch resembling a woman's breasts. Together with Yintimates, we chosen a modern Sans Serif typography for the brand name presentation.
As it is a brand for women, the harmonization of fonts and colors chosen aims to bring sensations of delicacy, femininity, elegance and modernity.
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